Joint Venture Options: Setting Up a Road Paint Factory with Chinese Partners
Why Consider a Joint Venture for Road Paint Production?
The demand for thermoplastic road marking paint continues to grow in Africa, the Middle East, and South America, driven by massive government investments in infrastructure. A joint venture with experienced Chinese manufacturers allows local partners to establish a cost-efficient road paint factory, reducing reliance on imports and positioning for government tenders.
Our Contribution as Chinese Partners
- Factory Investment – Funding, advanced production lines, and proven factory setup models.
- Technology & Standards – Expertise in BS3262, AASHTO M249, EN1436 compliance and optimized paint formulations.
- Raw Material Supply – Stable and reliable sourcing of key ingredients including:
- Titanium Dioxide (TiO₂)
- Petroleum Resin
- Glass Beads
- Calcium Carbonate
- Polyethylene Wax
- Plasticizers and Additives
- Training & Operations – On-site technical support for factory setup and staff training.
- Global Logistics – Flexible trade terms (FOB, CIF, EXW) with full shipping and customs support.
Cost Advantage: Finished Paint vs. Raw Material Imports
Currently, thermoplastic road marking paint exports from China do not qualify for export tax rebates, which increases the import cost for overseas distributors. However, many of the raw materials—such as titanium dioxide, petroleum resin, and glass beads—are eligible for rebates when exported individually.
This means that for international partners, sourcing raw materials separately or producing paint locally through a joint venture factory can significantly lower costs and improve profit margins.
Your Role as a Local Partner
- Government Relations – Facilitate approvals and tender compliance.
- Sales & Distribution – Build networks with contractors and infrastructure developers.
- Market Insights – Provide competitive intelligence and adapt pricing strategies.
Why a Joint Venture Beats Importing
Compared with importing finished paint, a local factory joint venture offers:
- Lower overall production and sourcing costs due to raw material tax rebates.
- Faster delivery for urgent infrastructure projects.
- Compliance with local tender and road safety standards.
- Better margins and stronger positioning in government-funded projects.
Target Markets for Joint Ventures
- Africa – Expanding highway networks in Nigeria, Kenya, South Africa.
- Middle East – Infrastructure megaprojects in Saudi Arabia, UAE, and Qatar.
- South America – Rapid urban growth in Brazil, Colombia, and Chile.
Start Your Road Paint Factory with Us
By combining our Chinese investment, technology, and raw material supply chain with your local government access and sales network, we can create a profitable, sustainable, and market-leading road marking paint factory in your country.
Contact us today to explore joint venture opportunities tailored to your region.
